Friday, March 28, 2008
The First Ever Official Viral Film Festival
As posted on the Viral and Buzz Marketing Association website on March 12, The first ever Viral Film Festival will be happening April 28th as a part of the BEFLIM The Underground Film Festival in New York City. It will take place at the Dolby Screening Room located at 1350 Avenue of the Americas. The event is produced in partnership with dailymotion.com, a video-sharing website. This will be the 5th annual Underground Film Festival to date. The deadline to submit video entries was March 22nd, but I have some projections and hopes for what this festival should bring to the table...
This film festival could provide so many opportunities for the marketing industry. People in the marketing industry should attend this festival in order to observe trends in viral video production and themes. People interested in video production and marketing, I hope, made submissions to this festival to get their name out into the industry to catch the interest of marketing companies and advertising boutiques who are looking to get an edge on the viral marketing strategy.
My last inquiry about this film festival is...WHY WASN'T THERE ANY VIRAL MARKETING FOR THE VIRAL MARKETING FILM FESTIVAL???
I suppose that because it is the event's first year, that some flexibility will be made-- maybe they didn't have the budget? maybe they didn't have the staff? But i believe that if there was more marketing efforts, especially in the realm of which the festival is honoring, it would be much more well-known and the pop culture circuits would take a liking to this new celebration of art.